The Western Canadian Sedimentary Basin houses “Alberta's oil sands (who) lie like a black ribbon across a 120-million-year -old seashore, now buried below lush wetlands and virgin boreal forest” (Lustgarten, 2005). The oil sands are an important source Canadian crude oil, placing Canada second in world crude oil reserves. The oil sands rely on Fort McMurray, and their potential for growth relies solely on the ability of Fort McMurray to grow at an equivalent rate. As oil sands output has grown, the city of Fort McMurray has grown exponentially, seeing increases in population like no other urban center in North America. Population increases have created a strain on the city’s infrastructure, pushing it to its limits, and then some. In the midst of a population crisis, Fort McMurray must develop strategies in conjunction with industry and government pert aining to long-term development. Constructing a suitable infrastructure is the first step in building a sustainable development through which industry can support and maintain a sizeable workforce, enabling them to carry on production in the oil sands for the long-term.