Behavioural Insights Unit


The Behavioural Insights Unit (BIU) works across the NSW Government helping to improve the effectiveness of public services and policy by applying what we know about the way people think and act. BIU sits within the NSW Department of Premier and Cabinet and was established in 2012.

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11 Jul 2018

This report aims to identify key behavioural drivers and barriers for engaging in voluntary, behaviour-based offender programs and to understand the behavioural characteristics and experiences of unsupervised offenders and what impacts their motivation and likelihood to engage in future support.


28 May 2018

This report showcases the BIU's major projects since the last report in 2016, and sets out some of the lessons learned along the way.


4 Aug 2016

This document focuses only on behavioural interventions, not structural changes or policies, such as flexible working arrangements, return-to-work options, cadetships and targeted positions.


Report on the trial undertaken by the Behavioural Insights Unit, Allianz and the Department of Education
2 Aug 2016

It is widely recognised that long-term absence from work is harmful to physical and mental wellbeing. Returning safely and quickly to work has strong benefits for the individual, their family, employer and the broader sustainability of the workers compensation system. In March 2013, the Department...

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