Social Media for Higher Education

Event Date: 
Wednesday, May 3, 2017 - 08:00 to Friday, May 5, 2017 - 16:00
Event City: 
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Event Venue: 
Sir Stamford, Circular Quay
http://www.advertise.apo.org.au/sites/default/files/styles/apoteaserimage/public...

With 2.3 billion active social media users and 96% of undergraduate students on Facebook, the most powerful tool for current and prospective student engagement is at your fingertips. Using social media effectively will expand your market scope, increase your student recruitment and drive engagement.

Akolade’s Social Media for Higher Education focuses on driving current and prospective student engagement through cutting-edge social media campaigns. This event explores strategies to produce creative, meaningful content, the latest social media trends to reach your target demographic as well as how to measure the impact of your social media campaigns to inform future initiatives.

DOWNLOAD THE BROCHURE to acces the full program and register. 

Attend this forum and learn how to:

  • Drive current and prospective student engagement through a comprehensive social media strategy
  • Produce creative cutting-edge video content with limited budgets and resources
  • Measure the impact of your social media campaigns to inform and shape your strategy
  • Gain a competitive edge by forecasting future social media trends
  • Build your brand through digital marketing and establishing your organisation as an industry leader
  • Progress your brand through cutting-edge video creation techniques

Hear from featured Speakers:

  • Shannon Kliendienst, A/g Chief Marketing Officer, Director of Communications, Macquarie University
  • Callista Thillou, Executive Director, Office of Communication and Engagement, Flinders University
  • Dr Aidan Burke, Director - Office of Corporate Communication and Public Relations, University of Southern Queensland
  • Julia Scott, Director - Media and External Communications, Swinburne University of Technology
  • Dr Collette Snowden, Program Director - Communication and Media, University of South Australia
  • Benjamin Stavert, Head of Social Media, Network Ten
  • Travis May, Education Industry Lead Australia, LinkedIn
  • Malini Sietaram, Global Head of Content and Social Media, eBay Classifieds

​APO members are eligible for a 10% DISCOUNT off the current price.

Please call Akolade on 02 9247 6000 or email registration@akolade.com.au(link sends e-mail) and quote your VIP Code: WFXO1 to register and receive this exclusive discount.

 

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