The ABC - and SBS - of social innovation

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12 February 2009The Review of National Broadcasting is being undertaken at a time when the remit of public broadcasters worldwide is being looked at. In contrast to the 1990s - where much of the debate was about whether they were still needed as cable and satellite TV and the Internet led us to a multi-channel universe - the debate is now about how best to reconfigure their mission in a media environment where users increasingly expect participation, interactivity, and content on demand from any digital media device at any time and place.

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