Luke Stark

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Luke is a digital media scholar studying the intersections of behavioral science, emotions, ethics, and computing. His work explores how new technologies like artificial intelligence reshape our relationship to privacy, emotional expression, and digital labor.

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Journal article

22 Oct 2016

Uber manages a large, disaggregated workforce through its ridehail platform, one that delivers a relatively standardized experience to passengers while simultaneously promoting its drivers as entrepreneurs whose work is characterized by freedom, flexibility, and independence. Through a nine-month empirical study of Uber driver experiences, we...

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