TY - Report AU - Stephen Roper AU - Jane Bourke PY - 2018 T1 - Industry 4.0 is coming: is digital adoption a new mechanism linking entrepreneurial ambition to business performance? PB - Enterprise Research Centre IS - ERC Research Paper 72 DO - https://doi.org/APO-208506 UR - https://apo.org.au/node/208506 AB - The advent of Industry 4.0 emphasises the potential importance of digital adoption for sustained competitiveness. Here, based on new survey data for over 9,000 firms in the UK, Ireland and USA we consider whether digital adoption provides a new mechanism through which firms’ growth ambition is realised. Our analysis emphasises the commonality of factors linked to adoption in each of the three countries. Four key conclusions emerge. First, we find strong evidence that growth ambition is associated with digital innovation. ER -