TY  - Report

AU  - Nicolaus Henke
AU  - Jacques Bughin
AU  - Michael Chui
AU  - et al.
PY  - 2016
T1  - The age of analytics: competing in a data-driven world
PB  - McKinsey & Company


DO  - https://doi.org/APO-241286
UR  - https://apo.org.au/node/241286

AB  - Big data’s potential just keeps growing. Taking full advantage means companies must incorporate analytics into their strategic vision and use it to make better, faster decisions.
ER  -