Supporting media diversity: Nordic lessons
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Australia’s media caters to a population of 25 million, which is about the same as the combined population of the Nordic nations. The similarities end there.
Australia’s media ownership is among the most concentrated in the developed world. Citing data from an international collaborative research project, the report produced in 2012 by the Independent Inquiry into the Media and Media Regulation made several startling observations about concentration of media ownership in Australia.
Nordic media is strikingly diverse—and it is largely maintaining, or even expanding, this level of diversity, despite a changing and challenging media landscape.
This report examines how Norway, Denmark, Sweden and Finland have been able to cultivate a diverse media landscape, and how the lessons learned from doing so could inform the Albanese Government’s strategy on reforming Australia’s media.