TY - Report AU - June Marks PY - 2007 T1 - Science and the public's perception of water recycling PB - Ockham's Razor DO - https://doi.org/APO-3589 UR - https://apo.org.au/node/3589 AB - Public perceptions of innovative science and technology are often cast aside as misguided ideas that need changing. This research has focused on recycling water for various household and public uses. Public opinion is usually seen as an impediment, a seemingly insurmountable hurdle that can only be overcome through a clever marketing campaign. ER -