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Report
Description

This report provides a detailed look at Millennial (18-34 year olds) technology ownership in the United States and how the pace of change has slowed for Millennials, compared to Gen X, and how household income affects moving out and starting a family.

Nielsen provides an extensive profile of Millennials in three life stages (as they join the workforce, move into their own homes and start families) – who they are, what services and technologies they have, how much time they spend at home, and how they use their TVs, listen to radio and use digital devices.

Publication Details