This research report provides an analysis of Aboriginal and Torres Strait Islander remote tourism enterprise approaches to creating value for visitors in remote Australia. This report is part of the Aboriginal and Torres Strait Islander Tourism Product project and was developed by the Cooperative Research Centre for Remote Economic Participation (CRC-REP). The study presented in this report was developed following CRC-REP consultations with Aboriginal and Torres Strait Islander remote tourism sector stakeholders in 2012. The study involves three main objectives:
• Identify background information such as the products, experiences and challenges of Aboriginal and Torres Strait Islander tourism enterprises in remote Australia
• Map the value-creation configurations of Aboriginal and Torres Strait Islander remote tourism enterprises to detail the processes and practices undertaken in generating value
• Assess industry value chain activity in the Aboriginal and Torres Strait Islander remote tourism sector.
The study was delivered between November 2013 and February 2014 through an online survey to 72 existing enterprises comprising the majority of the Aboriginal and Torres Strait Islander tourism sector in remote Australia. After e-mail and telephone follow-ups, a 26% response rate was obtained, with further reduction required based on data sufficiency, enabling the study to map configurations of value creation for 17 enterprises.