Associated Press-NORC Center for Public Affairs Research

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30 Sep 2015

Despite growing up amid abundant free online entertainment and news, today’s young adults still use significant amounts of paid content. Selling news to young people remains difficult, but the data from a new study finds reasons for optimism and suggests new ways to think about...


16 Mar 2015

For years, researchers and social critics have worried that the newest generation of American adults is less interested in news than those who grew up in the pre-digital age.

Social media and mobile play a large role in Millennial news consumption. 94% of those...


17 Mar 2014

Contrary to the conventional wisdom about media consumption dividing along generational or political lines, a new survey finds that the nature of the news itself—the topic and speed of the story—largely determines where people go to learn about events and the path they take to...

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