Michael Murphy

Journal article

Barriers and facilitators to participation in breast, bowel and cervical cancer screening in rural Victoria: a qualitative study

Population cancer screening rates are around 50% for the general population and even lower in rural areas. This study aimed to explore knowledge, attitudes, behaviours, motivators and barriers to breast, bowel and cervical screening participation in under-screened men and women with the aim of increasing...
Journal article

What makes an effective antismoking campaign – insights from the trenches

This paper describes traditionally effective approaches for anti-smoking mass media advertising and explores challenges and future directions for campaign planning. The changing characteristics of the current smoking population and media landscape are examined.

Gippsland Primary Health Network research with Latrobe Valley smokers: report of qualitative research

The overall aim of the research was to explore smoking and quitting drivers and barriers amongst smokers living in the Latrobe Valley, Victoria, with the purpose being to inform the development of strategies that will encourage and motivate smokers to quit or seek cessation support.