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This article explores the characteristics and contexts of social media work and the different approaches of organisations as they enter a second wave of application.
This special issue of Media International Australia seeks to ‘rethink’ ethnography and ethnographic practice. Through the six contributions, the authors consider the variety of ways in which changes in our media environment broaden what we think of as ‘media’, the contexts through which media are...
Cultural policy that attempts to foster the Australian film industry’s growth and development in an era of globalisation is coming under increasing pressure.
Throughout the 2000s, there has been a substantial boom in Australian horror films led by ‘runaway’ horror film Saw (2004), Wolf...
The rise of user-led content creation and distribution, or produsage, is by now well recognised. User-produced content is providing a well-needed corrective to industrial journalism; user-produced creative work has become a regular component of the standard media diet for many users; and user-led distribution of...