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In this lecture, A/Prof Ross Gordon looks at the use of narrative within social marketing and social change. He discusses the use of social marketing within the Energy+ Illawarra energy efficiency project.
The ABF had its suspicions that different approaches to infrastructure could lead to greater economic benefits for three of Australia's most well-established industrial regions. This report is the end result of a two-year action research project involving key infrastructure experts and stakeholders. The project takes...
This paper reviews the pros and cons of both CBA and EIA and presents an empirical analysis of both appraisal approaches.