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Historically, television and media content have generally been tied to specific distribution platforms or outlets. However, multiple new players and new forces are at work now driving significant changes. Four business models have been constructed in this paper, about current initiatives for Internet based television...
This paper approached the audience through the lens of feature film audience testing. My main focus is test or preview screenings, whereby a selected audience views a film prior to its release, at various stages of completion. These are sometimes known as production screenings because...