Organisation

Gallup

Report

American views 2020: trust, media and democracy

There is a widening gulf between American aspirations for and assessments of the news media. With each passing benchmark study, the American people render deeper and increasingly polarised judgments about the news media and how well it is fulfilling its role in American democracy.
Report

State of public trust in local news

The findings in this study present a dilemma for local news. The data suggest that moving into more aggressive coverage of social and political issues could further polarise views — and possibly lead to an erosion of trust. However, these are not issues that local...
Report

In the internet we trust: the impact of engaging with news articles

This report demonstrates the relationships that sharing and conducting research have with trust in media by analyzing the results of the Gallup/Knight Foundation experiment, which used a custom-built news aggregation website.
Report

American views: trust, media and democracy

Amid the changing informational landscape, media trust in the U.S. has been eroding, making it harder for the news media to fulfill their democratic responsibilities of informing the public and holding government leaders accountable.
Report

Guide to customer centricity: analytics and advice for B2B leaders

B2B (business to business) companies are at risk of of losing more than two-thirds of their customer base, according to this report.