Medical Affairs—a third strategic pillar for the pharmaceutical enterprise

In this report, the Rathenau Instituut investigates examples of digital services that enable patients and healthy people to share data with a view to improving their health.

Creating a digital NHS is a national policy priority. It promises to improve the quality of care, reduce duplication, drive efficiencies, empower patients and support joined-up services. This report has a number of suggestions for national bodies.

Action and investment is needed across the system so the NHS has the right people with the right tools to interpret and create value from its data. This report highlights nine key reasons why there should be more investment in analytical capability.

This white paper outlines the different ways the public engages with health and the different kinds of health data that is captured by both clinicians and consumers.