This submission to the Supporting Australian Stories on Our Screens options paper has been prepared by staff from the Digital Media Research Centre at the Queensland University of Technology.

From June 2019, all food and beverage advertising is subject to either food industry or advertising industry codes. The data presented in this article will form the baseline for future evaluation of whether the new arrangements reduce children’s exposure to food advertising.

This is the first study in Australia, and internationally, to examine the extent of gambling advertising on sport TV and non-sport TV, and the extent to which young people are exposed to it. A key aim of this study was to assess the effectiveness of the Commercial Television Industry Code of Practice in protecting children...

This study finds that alcohol advertising deals are widespread in the AFL and NRL men’s competitions. However, alcohol advertising across the codes is not ubiquitous, indicating that alcohol advertising deals are not a pre-requisite for success or popularity of teams.

This analysis reveals that the AFL and NRL 2018 grand finals were highly saturated with alcohol advertising, the vast majority of which took place during children’s TV viewing hours.