This submission provides an overview of existing employment opportunities and career development pathways available within the dedicated First Nations media industry.
First Nations media organisations across the country act as training and skills development hubs, empowering people to move into a range of roles within other sectors, such as tourism and resources. The communications sector provides enabling services to support opportunities and outcomes in service sectors, such as health and education, and promotes inclusiveness and participation.
Expanding the provision of services for the 52% of Aboriginal and Torres Strait Islander populations currently not receiving an appropriate First Nations radio service will provide new employment opportunities for a range of media professionals and administrative personnel.
The reduction of localised news services in regional and remote Australia has been identified as a concern to Government. The First Nations media sector has needed to fill the gap in news and weather services for many remote and regional communities, as the ABC has scaled back its local news and weather coverage for these less populous areas over the past five years.
Government and government agencies should be using First Nations media organisations to design and develop campaign collateral to ensure government messaging reaches and resonates with First Nations audiences. Currently a significant amount of campaign material is provided by nonIndigenous communication agencies in Sydney and Canberra.