This report, a product of Indonesian and Australian collaborators, provides an evidence-based argument that the opportunities to capture a significant part of a multi-trillion dollar market are real and that capturing them through combining, creating and selling are, in the words of ANZ CEO Mike Smith, ‘attainable without having to do too much to make them happen.’

Through this report, an invitation is extended to policy makers, industry groups and individual businesses to think innovatively about a trade and investment relationship based on joint competitive advantage, and to respond strategically to the opportunities that exist.