The Australian media largely ignored a major conference looking at its own future, writes Margaret Simons.

This report argues that energy efficiency is potentially the quickest and cheapest way to cut greenhouse pollution. Energy savings of 30% are possible using immediately available effective technologies. The report recommends that efficiency improvements be complemented by appropriate utility tariffs and safety net measures. The report, a joint project between the Australian Council of Social...

How is media convergence impacting on established, ‘broadcast-era’ community media? This paper takes SYN (a community radio licensee in Melbourne) as a case study and employs media ethnography and policy analysis to identify contemporary challenges facing community media.

Anne Parsons? presentation stresses the need to start a dialogue and create a connection with recipients of marketing messages. The current advertising landscape is characterized by boundless choice but limited attention, low barriers to competitive entry, a focus on consumers, and brands with values and attributes (rather than products with claims). An example is given...

A national survey that examined the media use of 3rd through 12th graders in the US found that they are spending an increasing amount of time using 'new media' like computers, the Internet and video games, without cutting back on 'old media' like television and music. The study, Generation M: Media in the Lives of...