It is often said that sport is a mirror which reflects the society in which it operates. Many of the most troubling issues for sports regulators: drugs, corruption, gambling, racism, gender equality, new technologies and workplace health and safety, are equally problematic for society at large. But sport also reflects back on society, and how sport manages these issues holds lessons for how others might tackle similar problems. These include lessons on how different regulatory tools can be combined to tackle complex matters; on how government regulators, business and community organisations can work together in partnership to achieve common goals; and on the need for regulation to be dynamic — to evolve with changes in the social, economic and competitive environment.