When free trade meets free-to-air

Television Broadcasting Free trade Trade regulation Australia


Cultural policy and trade policy are pulling in different directions, and Ten’s Offspring could be one casualty


On 7 August this year 1.3 million people watched what is probably the last episode of the popular Australian series Offspring. Created by Debra Oswald and produced by John Edwards, it started life as a telemovie but was spun out into five series from 2010. It has consistently been in the top ten Australian dramas for each year and its star, Asher Keddie, has twice won the most popular actress Logie and once the Gold Logie for her work in the show. Offspring has been a bright spot for the struggling Ten Network and clearly has a loyal fan base. But because it is likely to be at least 20 per cent more expensive to make, it will probably not return in 2015 . And that’s because the program will no longer be eligible for tax incentives available from the Australian government…

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