Consumer behaviour
Alternative labels
Consumer engagement
Consumer expectation
Report
Behavioural Insights in NSW: update report 2016
This report provides an update of policy achievements in New South Wales that draw on the Behavioural Insights (BI) approach. BI draws on the behavioural sciences to help us understand how people act and make decisions in everyday life — ways that are often different from those assumed in standard economic models.
Conference paper
Rational or emotional? Failing to attract home owners in Germany to conduct energy-efficient renovation measures from a marketing perspective
Purpose / Context – Energy efficiency measures/ private home-owners/ decision process Methodology / Approach –Explorative research/ qualitative interviews/ content analysis Results – Decisions towards energetic renovation measures can be characterized as a strategic consumer decision rather than the often assumed purely investment decision. Emotionally shaped motives seem to displace rational determinants such as financial savings...
Discussion paper
New car retailing industry market study: guide
The ACCC has released an issues paper to assist interested parties in making submissions to the ACCC’s new car retailing industry market study. The paper contains: the scope of the market study issues on which the ACCC is seeking information how to make submissions and key dates. A brief guide to assist interested consumers and...
Working paper
Income or consumption: which better predicts subjective wellbeing?
The positive relationship between income and subjective wellbeing has been well documented. However, work assessing the relationship of alternative material wellbeing metrics to subjective wellbeing is limited. Consistent with the permanent income hypothesis, we find that a consumption measure out-performs income in predicting subjective wellbeing. When objective measures of consumption are combined with self-assessments of...
Conference paper
Access and use: improving digital multimedia content for consumer health information
This project enabled novel organisational insight into the comparative utility of a portfolio of consumer health information content, by measuring patterns of attrition (abandonment) in content use. The project used as a case study the event activity log of a fully automated digital information kiosk, located in a community health facility. Direct measurements of the...