To identify the impact of greenwashing, and to test potential interventions, the authors of this paper designed an online experiment featuring a series of three advertisements featuring hypothetical companies. This paper outlines the findings from their research.

The research presented here builds on existing research to develop modern budget standards that reflect the needs of low paid Australians which can be used to assess adequacy and guide decision-making.

A joint study from McKinsey and NielsenIQ examines sales growth for products that claim to be environmentally and socially responsible.

This report outlines the findings from the 2022 survey conducted for InternetNZ to identify and understand the public’s use of the internet, what they think about it and any concerns they may have. It also measures awareness of InternetNZ and what New Zealanders’ perceive as its role.

Marketers and businesses are trying to tap into a growing desire of many Australians to actively look after people and planet when choosing consumer goods. This report looks at how consumers are currently experiencing 'green' claims and what, beyond strong enforcement actions by regulators against misinformation, can be improve the quality of information available to...