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Advertising

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Discussion paper

Digital Platforms Inquiry: issues paper


The ACCC encourages submissions responding to this issues paper from market participants, including media content creators/journalists, media outlets, digital platforms, advertisers, consumers, small businesses and industry associations.
Report

Digital deceit: the technologies behind precision propaganda on the internet


This report argues that the central problem of disinformation corrupting American political culture is not Russian spies or a particular social media platform. The central problem is that the entire industry is built to leverage sophisticated technology to aggregate user attention and sell advertising.
Journal article

What do children observe and learn from televised sports betting advertisements? A qualitative study among Australian children

This article argues that the time has come for the federal government to stand up to the gambling industry and sporting governing bodies and take action against the damaging influence of sports betting ads on Australian television.
Guide

Broadband speed claims: industry guidance


The ACCC has published this guidance for retail service providers on how to advertise speeds for fixed-line broadband services, including clearly identifying typical peak speeds.
Journal article

Developing an alternative alcohol advertising complaint review system: lessons from a world-first public health advocacy initiative

This article argues that a public-health advocacy model to regulate alcohol advertising proves a success in WA and could be replicated elsewhere.