The widespread availability of data and analytics has extended into the public sector and policy-making, for example with ‘following the science’ – implying intense use of data – becoming a tagline for the handling of the COVID-19 pandemic in the United Kingdom and elsewhere.

This brief presents an overview of a range of alternative methods for data valuation, including those proposed in the existing literature. This includes some relatively widely used methods and others that are more specialist or preliminary. However, this report does not cover all the methods discussed in the wider ‘grey’ literature and consultancy reports.