Report
Stay calibrated: a practical guide to debiasing decision-making
Publisher
Decision making
Systems thinking
Cognitive function
Policymaking
Behavioural insights
Bias
Description
There is now 50 years of research documenting how cognitive biases distort human judgement and lead to worse decisions. Behavioural science needs a simple, outcome-focused benchmark that can be used to measure the impact of interventions to debias and improve decision-making. This paper proposes one: calibration. To be well-calibrated means your confidence in your judgement aligns with accuracy.
The goal of calibration isn’t to eliminate cognitive bias, but to enable good decisions despite it. This report offers:
- a clear framework for understanding and measuring calibration
- practical tips for individuals, teams and leaders to achieve it
- design principles for building calibration into organisational systems.
Key insights
- Overconfidence is rampant in many domains from surgery to strategy – people are more sure in their judgement than they should be and this leads to bad outcomes.
- Well-calibrated thinkers are rare but superforecasters, bridge players and weather forecasters show that it’s possible, and give us hints about what types of environments foster and reward it.
- Calibration is trainable. Like physical fitness, it can be built through habit, feedback and repetition.
Publication Details
Copyright:
Behavioural Insights Team 2025
License type:
CC BY-NC-SA
Access Rights Type:
open
Post date:
7 Oct 2025
