The Down to 10 Days campaign was an advocacy initiative aimed at reducing long delays in housing approvals under Australia’s National Disability Insurance Scheme (NDIS). Delays in securing appropriate housing often resulted in prolonged hospital stays or inappropriate placements for people with disability, impacting their well-being and independence. This article describes the findings of a process evaluation assessing the campaign's implementation and effectiveness. 

The use of clear messaging, targeted political advocacy, and public engagement strategies contributed to the campaign’s reach and influence. Key short-term successes included heightened awareness, improved government transparency regarding NDIS decision timelines, and commitments to process improvements. This evaluation underscores the importance of strategic advocacy, coalition-building, and evidence-based messaging in driving policy change. The findings provide valuable insights for future campaigns seeking to enhance disability services and social policy reforms.