Tourism is an important industry that has environmental, social and economic benefits and implications. It allows people to explore new places, cultures, ideas and ways of being. It facilitates cultural exchange and social interaction by connecting people from around the world.

This report provides data and insights regarding travellers with accessible needs in Australia. These insights have been drawn from data obtained from the National Visitor Survey and (NVS) and International Visitor Survey (IVS) for the 2024 calendar year. It cover 3 main topics:

1. size and value of Australia's accessible travel industry
2. overview of accessible tourism
3. travellers with accessible needs: how they travel.

Key findings

• Accessible tourism accounted for 1 in 5 trips taken in Australia in 2024.
• Travellers with accessible needs spent $29.2 billion in 2024 (17% of total spend in Australia).
• International travellers with accessible needs spent $1.1 billion in Australia in 2024.
• Most international travellers with accessibility needs came from NZ, the USA or the UK.
• Travellers with accessible needs are more likely to travel with other people, stay with friends and family and travel by private vehicle.
• Australia is seen as accessible compared with other destinations.