The fifth World Internet Project New Zealand (WIPNZ) survey continues our biennial analysis of New Zealanders’ usage of, and attitudes towards, the internet. It follows on from the surveys undertaken in 2007, 2009, 2011 and 2013. In this report, we present top-level analysis of data from the survey carried out between September and November 2015. Both telephone and online interviews were conducted, together with a small sample of face-to-face interviews, and extensive material on the use of and attitudes towards Ultra-fast broadband (UFB) was collected. The inclusion, again, of online interviews has resulted in what we believe to be a more representative sample, since some of the growing group of New Zealanders who do not have landlines are now covered in the sample. The face-to-face interviewing tapped the views of otherwise difficult-to-interview groupings. Comparative findings with our earlier surveys will be presented in a later report.

The report is divided into three sections:
• Section 1: Key Findings shows selected results from the survey for the full sample and is structured according to the various themes of the questionnaire.

• Section 2: The Diversity of Internet Users looks in more detail at how responses to the survey differ according to age, gender, ethnicity, household income and area, and is structured in terms of these social groupings. For the first time in the survey, we include people with disabilities to illustrate further the diversity of internet users.

• Section 3: Digital Disadvantage in 2015 looks at the sample from the perspective of different types of user – from the highly engaged to the low-level user. Section 3 also presents, in more detail, the characteristics and opinions of internet non-users in parameters such as age and gender.