Technology, media and telecommunications predictions 2012

Communications Mass media Information technology Australia

This annual publication presents Deloitte’s view of key developments over the next 12-18 months that are likely to have significant medium- to long-term impacts for companies in TMT and other industries.

Each area is analysed with its own list of key predictions and trends.These are summarised by the contents headings below:

Consumer tech demand defies the economic headwinds
It takes two to tablet: the rise of the multi-tablet owner
Billions and billions: big data becomes a big deal
Hard times for the hard disk: solid state storage surges
Ambient radio frequency power harvesting: a drop in the bucket
3D printing is here – but the factory in every home isn’t here yet!

Targeted television advertisements miss the point
The schedule dominates, still
All aboard for the catch-up commuter thanks to the portable DVR
A “brand” new day for online ads
Market research is all in your head: MRI machines and media
Extracting the premium from social games
Online coupon intermediaries: from novelty, to celebrity, to sizeable niche

The $100 “smartphone” reaches its first half billion
NFC and mobile devices: payments and more!
Web bypass: delivering connectivity without the Internet
Here come more data caps: it’s the end of the (wire)line for unlimited Internet
So many apps – so little to download

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