A national fax marketing industry standard is intended to provide the community with greater certainty regarding the minimum level of behaviour they can expect from fax marketers. To develop a national industry standard, ACMA is seeking public comment on this discussion paper .

The ACMA released an initial discussion paper Developing an industry standard for the fax marketing industry in June 2010 and invited comment from industry, the community, and other interested parties on the four areas to be included in the standard (as set out in section 125B of the Telecommunications Act 1997). The feedback received was considered by the ACMA in preparing the draft standard.

The Draft fax marketing industry standard discussion paper provides a summary of the feedback received and background information to assist people in considering the draft standard and invites comment from industry and other interested parties.