Professionals and tradespeople do not promote low carbon building options unless they have proven solutions and confidence to implement them. Consequently, without effective education and training they continue to ‘lock in’ high carbon options. Studies of education and training in sustainable and low-carbon building practices indicate collaborative learning approaches are required to address this issue.

This paper presents interim results arguing there is potential to explore mobile learning application opportunities using user segmentation and emotional goal modelling methods. The research challenge addressed by this project is how to equip and motivate professionals, tradespeople and consumers to adopt low carbon opportunities.