Marketing
Policy report
Best interests and targeting: implementing the Privacy Act Review to advance children's rights
This paper explores 'targeting' from a child rights framework, identifying some of the more common ways targeting – as defined in the 2022 Privacy Act Review – interacts with children’s rights.
Journal article
The availability and promotion of low-alcohol beverages in licensed venues: an environmental audit on the Gold Coast, Australia
This study explores the availability, visibility, advertising and promotion of low-alcohol products at licensed venues, through an audit of licensed venues in four entertainment locations in the popular tourist destination of the Gold Coast, Queensland.
Report
Greenwashing by businesses in Australia
This report outlines the findings of the Australian Competition and Consumer Commission's (ACCC’s) 2022 internet sweep of environmental claims. It details the key issues identified in the sweep, and provides an overview of the ACCC’s planned work relating to environmental claims and sustainability.
Report
Experiences with online marketing of alcohol, gambling and unhealthy food: a survey
This report details a survey FARE and VicHealth conducted last year with 220 people seeking to reduce alcohol, gambling and unhealthy foods. The survey aimed to understand how marketing for these harmful and unhealthy products impacts people trying to reduce these products.
Article
Consumers care about sustainability—and back it up with their wallets
A joint study from McKinsey and NielsenIQ examines sales growth for products that claim to be environmentally and socially responsible.