This white paper summarises the cultural and creative industry development in Beijing in 2016. It analyses new features and trends in the industry and also provides guidelines to their future development.

This document combines summary and future action plan in one report. It recognises cultural and creative industry as one of the most important and fundamental industries in China, and it describes the industry trends as "high-grade, precision and advanced". Moreover, it provides an overview of the industry by mapping out the economic and social value in the supply chains, consumers and government policies.

In 2016, the added value in Beijing cultural and creative industries is 358.11 billion yuan, 10.1% increase compared with 2015. Software and information technology takes 58.9% of the added value, followed by arts and culture, publishing, art crafts and design. Broadcasting, film, advertising, exhibition, cultural entertainment and cultural equipment industries had a noticeably slow development rate in 2016.

Beijing aims to promote cultural industries with technology, tourism, and finance, for reforming and upgrading industry. On the other hand, Beijing sets up fundings for important cultural topics, promotions and activities. For example, Beijing gives out 10 million yuan worth "digital culture vouchers" to local residents in 2016 in order to promote cultural activities, resulting direct cultural consume for 67.545 million yuan. This is also considered as one of the creative funding initials to the cultural and creative industries.

In accordance with the overall framework of "one core, one city, three belts and two districts" for the construction of national cultural center, Beijing focuses on building "high-end" industrial structure, speeding up the improvement of modern cultural and creative industry system and market system, improving cultural and economic policies, and fostering new cultural formats.

Leading by scientific and technological innovation and content value, Beijing promotes the development of key industries such as creative design, publishing and distribution, radio, film and television, entertainment, media integration, animation and games, art trading, cultural heritage and creative think tanks.

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